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DG Mobile agrees with Digital Communication Engineering K.K., a digital promotion operating company, to integrate their operations
DG Mobile
Inc. ("DG-M," Head Office: Shibuya, Tokyo; President:
Kazusuke Obi), which is promoting business for third-generation
(3G) mobile phones, agreed with
Digital Communication Engineering K.K. on June 28, 2004,
to integrate their business operations. Digital Communication
Engineering K.K. ("DiCE," Head Office: Minato, Tokyo;
President: Yasumitsu Sakai) provides a large number of large-scale
digital (mobile) promotions. Utilizing their assets, including
technologies and creative marketing planning abilities, the
two companies will pursue further development of the contents
business for 3G mobile phones and the mobile commerce business,
both being developed by DG-M, and the digital (mobile) promotion
business, which is conducted by DiCE.
1. About DiCE
DiCE was set up in February 2002, taking over the know-how
of Ibex
& rims Corporation ("Ibex," Head Office:
Chiyoda, Tokyo; President: Ryoichi Tsujii), which successfully
launched Japan's first Internet-complete promotion in March
2001. Subsequently receiving capital participation of the
Dentsu group, DiCE has been making plans, providing and operating
systems, and supporting the implementation of promotion in
a large number of large-scale digital (mobile) promotion projects
carried out largely by consumption goods manufacturers. DiCE
now enjoys the best reputation and track record in the industry.
With the use of broadband services spreading fast and mobile
phones shifting to the third generation, both business corporations
and consumers are increasingly requiring more advanced, more
effective systems of digital (mobile) promotion. Through the
business integration, the two companies will prepare themselves
to meet this requirement by combining DG-M's rich contents
technology using 3G mobile phones and e-commerce know-how
with the know-how accumulated by DiCE to date.
This business integration follows the business integration
of Ibex, which founded DiCE, and DG-M's parent company, Digital
Garage, Inc. ("DG," Head Office: Shibuya, Tokyo;
President & CEO: Kaoru Hayashi; JASDAQ4819). The DG-M,
renewed by the participation of DiCE, will further accelerate
the development of its business as the hub of mobile business
operations in the DG group.
* Note: Details of the business integration and its method
(such as business transfer) are to be officially announced
in September 2004, when the integration is to take place.
About Digital Communication Engineering K.K.
Head Office: 2-17-22, Akasaka, Minato-ku, Tokyo
http://www.dice.ne.jp/
Foundation: February 1, 2002
Capital amount: 370 million yen
Representative: Yasumitsu Sakai, representative director
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